Why Can't Companies Sell More?
Professors Lynette Ryals and Richard Wilding debate how the actions of marketing and sales impact on the supply chain.
Why not take a few minutes to formulate your thoughts on this debate, and use the comment space below to have your say.
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David Galen: Excellent debate. As a supply chain and marketing professional for the last 30 years I found this very interesting. I am very excited about looking into your other podcasts and possibly looking at some of your online learning programs. Thanks again from across the pond in California. By the way I was in Sr. Procurement and Marketing management with Bank of America, Quaker Oats and City of Hope. I now have my own firm working with smaller suppliers in the supply chain along with their larger clients in their Procurement, Marketing and Operational departments. Thank You for the debate, Yours Truly David Galen President - Creative One Marketing and Business Solutions.
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